-When I was sixteen >
When I was sixteen, success to me was getting a girlfriend. As I got older, success was getting the numbers for the month to take to the boss which was very short term success. Now, success is less financial and more motivated by what people think of the company. I ask myself, are my customers benefiting more than they otherwise would be from dealing with me, do my staff have a more fulfilled life by working for Guroo rather than another company, do we treat our suppliers well?
Success has become rounder rather than one dimensional. We’re not at this point yet, but when, as I hope, the company becomes very successful, we’ll be able to put things back. Loads of people have helped me; I want to be in the position where I can help others too.
At the moment we’ve got a company that continues to grow, employs people, and creates happy customers. Five years ago money was the main motivator: I had a mortgage and young children. I’m fortunate now having done those things that I can take a step back and say, ok, I don’t need to earn loads of money anymore, I can have a good time creating something off my own back.
Jonathan WellsGuroo Ltd.

