Defining Moments
- Author:
- Sarah Taylor
- Business:
- U Digger Media
- Published:
- 10/11/2008 11:14:00
I was at university for seven years studying for an architecture degree. Only after I graduated and got a job in a practice did I realise that studying for something is a very different thing to sitting in an office for ten to twelve hours a day, earning money for someone else.
I loved architecture, but I was disturbed by the fact that I had all these ideas buzzing round me and had my own mind about what I could be doing, yet I was trapped in that environment. I just felt I needed to explore other options.
I was sitting in my office one Friday afternoon after having worked a sixty or seventy hour week when I got a phone call from one of my friends who was going to Barcelona. I’d spent three months of every year whilst I was at university in Barcelona travelling so I knew a lot of the local spots where there were no tourists. My friend wanted to know where this specific tapas restaurant was where she could use some Spanish and it wouldn’t be overrun with English visitors.
I found that those kinds of phone calls were happening more and more. Because I’ve travelled quite extensively, people were constantly asking my opinions on the best places to go that tourists didn’t know about. I began to see a bit of an opportunity in that and thought, this kind of information is something that people really need.