Challenge
- Author:
- Sarah Taylor
- Business:
- U Digger Media
- Published:
- 10/11/2008 11:14:00
In terms of technological knowledge, as an architect, I had a lot. As an internet entrepreneur, I had none whatsoever. For myself and Chris, that’s been a huge learning curve. Learning all about the internet, the technologies involved, how to build a website, what goes on in the background- it’s all pretty immense and very very clever.
I also didn’t have any business skills and I hadn’t ever learnt anything about running a business. So that was a huge lesson too. We each knew absolutely nothing about keeping financial records, hiring staff, making sales, just running a business day to day. Between Chris and me, we had to take on the roles of sales director, marketing director, finance. Everything to do with the business we had to do ourselves.
Finding the right people to talk to, people like the Entrepreneurs Forum and Northumbria University, has been a real godsend for filling in the gaps in our knowledge. The connections we’ve made and the advice we’ve got has been second to none and I’m really grateful for that. What we’ve learnt has really helped us to move our company forwards and structure our ideas.