How I...
- Author:
- Satish Shewhorak
- Business:
- moShine Animation Studio
- Published:
- 10/11/2008 11:14:00
Not only did we want to promote our own brand, we also wanted to promote networking and creativity among other people. We set up our own little events nights called moShine mix inviting DJs, live musicians, dancers, textile designers and loads more, to come and exhibit their artwork, network and just have a drink together.
We took the traditional networking model, but we were adding much more of a social aspect, which is much more relevant to the creative sector. Through that, we not only began to meet people who we could do business with, but they also became partners that we could outsource work to. It was a fun tool that provided loads of opportunities.